Video gets under the skin and helps reveal the person inside, the personality… the demeanor… the communication skills… the likeability. It’s all part of the whole package that sets you apart from the competition, and nothing does it better than video. If your online marketing does not include a personal video touch point, you’re missing a huge opportunity. It doesn’t have to be long or elaborate… but it should be something people can identify with and connect with.
Even a 20 second personal greeting and “welcome to my website” video clip is a hundred times better than a photo. Your tone of voice, body language, and personality can all combine to make a positive first impression with a video production.